This March, as the sun begins to stay out a little longer over the Boardwalk and the first hints of spring reach the beach, the team at the Center For Health and Cancer Prevention (Virginia Beach) is joining the nationwide effort for Colorectal Cancer Awareness Month.
For our community in Hampton Roads, this isn’t just another health month—it’s a critical call to action. Colorectal cancer remains a leading cause of cancer death, but it is also one of the most preventable through early detection.
Why 45 is the New 50
If you’ve been keeping up with the news, you’ve likely heard our doctors — including Dr. Keith Berger, Dr. Beth Jaklic, and Dr. Alan Gamsey — emphasizing a major shift in guidelines.
Recent data for 2026 shows a sobering trend: while rates are dropping in older adults, colorectal cancer is rising by nearly 3% per year in people under 50. Because of this, the recommended age to start screening for average-risk individuals has been lowered to 45.
The Takeaway: If you are 45 or older, you are eligible. If you have a family history, you may need to start even sooner.
The “Gold Standard” for Virginia Beach
In a world of “at-home” mail-in kits, why do we still advocate for the colonoscopy?
While stool-based tests can detect signs of cancer, a colonoscopy is the only tool that can actually prevent it. During the procedure, our physicians can find and remove polyps (small growths) before they ever have the chance to turn into cancer.
At our conveniently located First Colonial office, we prioritize a “whole-person” approach. We know the “prep” is everyone’s least favorite part of the process, but our team works to make the experience as seamless and comfortable as possible—from the initial consultation to the recovery room.
Get Involved: Stand Up to Colon Cancer
We are proud to support local efforts to raise awareness right here in Virginia Beach.
Blue for Awareness: You’ll see our staff wearing blue throughout March to spark conversations.
Don’t Sit on Colon Cancer 5K: Mark your calendars for Saturday, March 28, 2026, at the Sentara Princess Anne Hospital Campus. It’s a great way to honor survivors and support screening access for all of Hampton Roads.
Know the “Red Flags”: Don’t ignore persistent changes in bowel habits, abdominal pain, or rectal bleeding. Early detection is quite literally a lifesaver.
Don’t wait for symptoms to appear. Colorectal cancer is often a “silent” disease in its early, most treatable stages.
